No need for long explanations; after two years of being available only to those with a password, VERY RARE online store is available for everyone once again. While stock lasts…
”Don’t get it twisted, Sven was in the game way before chic Paris girls decided to pair their Chanel bag with some oversized hoodie.” Buro 24/7 recognized VERY RARE as ‘the first real streetwear’ in Croatia, which comes off as a pretty nice reward for all these years of trying to bring something new, but […]
VERY RARE made its first entry into retail experience by opening the one-month pop-up store in DBOxX, a designer store in Zagreb (which also made its first step into streetwear). The clothes presented are store exclusives (for now) and range from classic logo designs all the way to those recalling the previous campaigns and various […]
Recently, we designed a special 1/1 bomber jacket for 808 Mafia‘s Soundgod Gezin. The jacket follows the design of the original VERY RARE bomber jacket and adds the hand painted GOD LEVEL graphic on the back plus the name-tag on the front. The jacket made its premiere on Kanye West’s Saint Pablo Tour official after […]
The *Some girls wander by mistake* exhibition went even further in VERY RARE’s claim to leave the ‘usual streetwear brand’ comfort zone. Soon after, I went to Ljubljana to give these 1/1 jackets more detailed visual surrounding and thus shot the lookbook with Živa.
This blog rarely covers the 1/1 work I regularly do, and which basically represents the core of VERY RARE at the moment, so I’ll try to change that with some future posts, the first one being this one about 1 of 1 Joy Division ‘Unknown Pleasures’ denim jacket.
On Saturday, day after the Friday 13th, VERY RARE held its second exhibition, titled *Some Girls Wander by Mistake*; just like with all the other product I put out, this one changed its face a lot throughout the year and the final version can be seen on the jump.
Croatian monthly fashion magazine DIVA made a story about VERY RARE in their newest issue, praising its ‘unique ideas’, global relevancy in the streetwear field (design-wise), and focus on the lifestyle, not just clothing alone, and funnily enough, recognized its tendency to keep low profile. There is also an online version and you can check […]
In order to wrap-up the phase one of the +AFTERLIFE+, we dug through camera rolls and random folders to find some images which documented the whole process of being inspired, planning and eventually creating stuff that you can see here.
Insight into creative process and details behind our newest offering, the +AFTERLIFE+, exclusively for Index.hr.